Document Actions
ROTARY PR Tips- February 2003
News for the Jefferson City Evening Rotary Club
Announcements
- ROTARY PR Tips- February 2003 announcement
<BR>
<DIV>
<DIV>
<P><FONT face="Verdana, Geneva, Arial, Sans-serif" color=#cc3366 size=4>Thanks
for taking a Rotary Minute or two to review the following helpful hits from
Rotary International!</FONT><FONT face="Lucida Handwriting, Cursive"
color=#cc3366 size=4> Tony</FONT></P></DIV>
<DIV></DIV>
<DIV><FONT face="Verdana, Geneva, Arial, Sans-serif">Tony
Hiesberger <IMG height=12
src="http://graphics.hotmail.com/emwink.gif" width=12> <FONT
size=1><A
href="mailto:THusa@hotmail.com">THusa@hotmail.com</A></FONT></FONT><FONT
face="Verdana, Geneva, Arial, Sans-serif" size=1> </FONT></DIV>
<DIV></DIV>
<DIV><FONT face="Verdana, Geneva, Arial, Sans-serif"
size=1>
<IMG height=12 src="http://graphics.hotmail.com/emphone.gif"
width=12> 573-893-8669</FONT></DIV>
<DIV></DIV>
<DIV><FONT face=Verdana></DIV>
<DIV><FONT face="Verdana, Geneva, Arial, Sans-serif"
size=1> <A
href="http://www.jeffcityrotary.org/">www.jeffcityrotary.org</A>
<IMG height=16 src="http://graphics.hotmail.com/emarrow_left.gif"
width=16></FONT></FONT></DIV>
<DIV></DIV>
<DIV></DIV>
<DIV><FONT face="Verdana, Geneva, Arial, Sans-serif"></FONT><FONT
size=1> </FONT></DIV>
<DIV></DIV>
<DIV><FONT face="Verdana, Geneva, Arial, Sans-serif" size=1><EM>Rotary
International Dictrict 6080 Public Relations Coordinator
</EM></FONT><THUSA@HOTMAIL.COM></DIV>
<DIV></DIV><STRONG>Subject: PR Tips- February
2003</STRONG> Date: Mon, 17 Feb 2003 06:54:43
-0800
<DIV></DIV>
<DIV></DIV>
<DIV></DIV>==========================================================
<DIV></DIV>
<DIV></DIV>
<DIV></DIV>
<DIV></DIV>
<DIV></DIV>
<DIV></DIV>
<DIV></DIV><STRONG>Fact sheets now available on line in nine languages </STRONG>
<DIV></DIV>
<DIV></DIV>
<DIV></DIV>Fact sheets can be used for writing press releases,
letters-to-the-editor, media interviews, presentations and speeches.
<DIV></DIV>
<DIV></DIV>Go to the download section in your language's website. Find the
Public Relations/Centennial section and click to get to get to the fact sheets.
<DIV></DIV>
<DIV></DIV>
<P>If you would like the link to the fact sheets and other PR materials in your
langauge e-mailed to you directly please e-mail <A
href="mailto:prtips@rotaryintl.org">prtips@rotaryintl.org</A></P>
<P><A
href="http://www.rotary.org/membership/prtools/toolbox/resource.html">http://www.rotary.org/membership/prtools/toolbox/resource.html</A>
<HR>
<FONT face="Arial Black, Geneva, Arial, Sans-serif">How to work with the
media</FONT> One way Rotary members can share the Rotary story is by
working with reporters. Think of the media as Rotary’s gatekeepers to the
public. It is important to realize how journalists operate and how to conduct
yourself while working with them. Also, it is essential reporters walk away with
the right message so the public can gain a positive image and tangible knowledge
of Rotary. Click below to find tips on working with the media.
<P></P>
<DIV></DIV>
<DIV></DIV>
<P><A
href="http://www.rotary.org/membership/prtools/preparing.html">http://www.rotary.org/membership/prtools/preparing.html
<HR>
</A>
<P></P>
<DIV></DIV>
<DIV></DIV>
<DIV></DIV><STRONG>A Link to Newspapers Around the Globe</STRONG>
When working on international projects, this site would be useful to find the
papers from the area. You can also to send your releases to them to encourage
media coverage from the project’s location. The website is user friendly and
can also help find papers in your own club or district.
<DIV></DIV>
<DIV></DIV>Click below to get to the online newspapers website. <A
href="http://www.onlinenewspapers.com/">http://www.onlinenewspapers.com</A>
<P>
<HR>
<FONT face="Arial Black, Geneva, Arial, Sans-serif">Find Free Advertising Space
for Rotary</FONT> Interspace Airport Advertising recently donated to
Rotary clubs in Portland, Maine unsold ad space in the airport’s baggage claim
area. While the district paid for the five-foot by three-foot duratran, the
agency installed it and now more than 500,000 visitors will have a chance to
view the billboard<STRONG>. Advertisers may do the same at your local
airport</STRONG>!
<HR>
<P></P>
<DIV></DIV>
<DIV></DIV>
<DIV></DIV><FONT face="Arial Black, Geneva, Arial, Sans-serif">Set up Rotary
Information Booths in your Community </FONT>
<DIV></DIV>
<DIV></DIV>
<DIV></DIV>
<P>Do conventions or conferences often occur in your city? Past President Frank
Devlyn recommends setting up Rotary information booths as a great community
outreach opportunity. <FONT
face="Arial Black, Geneva, Arial, Sans-serif"></FONT></P>
<P><FONT face="Arial Black, Geneva, Arial, Sans-serif">Here are some tips to
arrange setting up a booth at a local event. </FONT></P>
<DIV></DIV>
<DIV></DIV><STRONG>*Contact local Chamber of Commerce, hotels or convention
centers to find out the next considerable event happening in your city.
</STRONG>
<DIV></DIV>
<DIV></DIV><STRONG>*Think of ways Rotary relates to the event and use this to
your benefit. Check with event organizers to obtain a booth. Sometimes space is
donated to non-profits. </STRONG>
<DIV></DIV>
<DIV></DIV><STRONG>*Discuss with your club what key messages the booth should
convey. You can offer general information relevant to your location, show Rotary
projects in your area, or provide information about visiting or joining Rotary
</STRONG>
<DIV></DIV>
<DIV></DIV><STRONG>*Gather up some volunteers from your club or district to take
shifts working the booth. Make a schedule and distribute it to all booth
volunteers </STRONG>
<DIV></DIV>
<DIV></DIV><STRONG>*Set up the booth and share the Rotary story! </STRONG>
<DIV></DIV>
<DIV></DIV><STRONG>Order materials to distribute from the Rotary catalog (847)
866-4600 or click below to order from Shop Rotary On-line. </STRONG>
<DIV></DIV>
<DIV></DIV>
<DIV></DIV>
<P>http://shop.rotary.org/catalog: <A
href="http://shop.rotary.org/catalog">http://shop.rotary.org/catalog</A></P>
<P>
<HR>
<P></P>
<DIV></DIV>
<DIV></DIV>
<DIV></DIV><FONT face="Arial Black, Geneva, Arial, Sans-serif">Order Centennial
Kits Now in Nine Languages </FONT>
<DIV></DIV>
<DIV> </DIV>
<DIV></DIV>The Centennial Kit contains materials to help clubs and districts
promote Rotary’s 100 years of civic service. Purchase the official Centennial
Kit (602-EN, FR, GE, IT, JA, KO, PO, SP,SW) for <STRONG>US$10 by telephoning
(847) 866-4600</STRONG>, contacting one of Rotary’s International Offices, or
order it now from the online publications site by clicking below.
<DIV></DIV>
<DIV></DIV>
<P><A
href="http://shop.rotary.org/catalog/product_info.php?cPath=&products_id=301:">http://shop.rotary.org/catalog/product_info.php?cPath=&products_id=301</A></P></DIV><BR
clear=all>
<HR>
MSN 8 with <A href="http://g.msn.com/8HMEENUS/2740">e-mail virus protection
service: </A>2 months FREE* _______________________________________________ This
list is for communications to all members of the Monday Evening Rotary Club in
Jefferson City, Missouri. The club's web site can be accessed from
http://www.corrt.com/rotary/ _______________________________________________